I will say this guy is more like me than I care to admit.
A married couple invites some friends over for dinner while the wife is preparing food and talking with the other women the husband chats with the male guests.
During conversation, the husband asks his wife: "Honey, do you remember the name of that place we went last summer?"
The wife promptly answers. Few minutes later'
The husband calls his wife again: "My love, how many beers are still in the fridge?" The response follows as usual.
At the third time, the husband again uses a very affectionate nickname to call his wife and his friends ask: "Hey dude, respect! After 20 years of marriage you still call your wife cute names, how you do it?"
The husband answers: "Actually I forgot what on earth her name is!"